Michael Woodruff

User Experience Architect
Senior Front End Developer

A user experience designer and front-end application developer who focuses on creating elegant yet usable interactive experiences that engage users, while also communicating a timely effective message.

Understands the need to balance the conflicting agendas of the client's business goals, user's expectations, limitations of a chosen technology, and a project's budget constraints. A firm believer that it's not only just how the software looks, but also how intuitive it is to use.