Michael Woodruff

User Experience Design Development

A User Experience Designer and Senior Front-End Developer who focuses on creating elegant yet usable interactive experiences that engage users, while also communicating a timely effective message.

Understands the need to balance the conflicting agendas of the client's business goals, user's expectations, limitations of a chosen technology, and a project's budget constraints. A firm believer that it's not only just how the software looks, but also how intuitive it is to use.